Interview with Angel Shuford: The Global Vision Behind National Invest In Veterans Week®

Introduction

Brian: Angel, thank you for joining us. National Invest In Veterans Week® (NIVW) has become an incredible movement. From local advocacy to global expansion, the initiative has achieved remarkable milestones. Can you walk us through the origins of NIVW and its core mission?

Angel Shuford: Thank you, Brian. It’s an honor to share our journey. National Invest In Veterans Week® started in 2017, driven by Jeff Shuford’s vision to address the unique challenges veterans face during their transition to civilian life. Veterans possess qualities like resilience, leadership, and discipline—traits that are essential for entrepreneurship. Yet, many veterans struggle to access the resources and networks they need to succeed after service. Jeff recognized this gap and created NIVW as a platform to bridge it.

Since then, our mission has evolved, but the heart remains the same: empowering veterans. Today, with our expansion into 62 global markets, we’re connecting veterans with localized resources and international networks, enabling them to lead innovation and contribute to their communities.

Section 1: The Expansion into 62 Markets

Brian: Expanding into 62 markets is a monumental achievement. Can you explain what this means for veterans and why this global approach is important?

Angel: This expansion is about creating a global ecosystem where veterans can access the resources they need, no matter where they are. Locally, we’ve launched platforms like FloridaVeterans.com and TennesseeVeterans.com, which provide tailored resources for mentorship, funding opportunities, and community connections. Each of our 14 U.S. state-specific domains is a hub designed to bridge gaps between veterans and the opportunities in their local areas.

On a global scale, our 29 international platforms—such as AustraliaVeterans.com, GermanyVeterans.com, and JapanVeterans.com—help veterans navigate different cultural, regulatory, and economic landscapes. For instance, veterans in Australia might face different challenges than those in Germany. By localizing our platforms, we ensure that veterans receive relevant and actionable support.

This global approach also fosters cross-border collaboration. Veterans from different countries can share experiences, resources, and innovative ideas. It’s about creating a shared network that empowers veterans everywhere.

Section 2: Regional and Specialized Platforms

Brian: In addition to country-specific platforms, NIVW has launched regional domains like AlliedForcesVeterans.com and CentralAmericaVeterans.com. How do these enhance the initiative’s impact?

Angel: Great question, Brian. Regional platforms allow us to focus on the unique needs of veterans in specific geographic or cultural contexts. For example, PacificIslandVeterans.com consolidates resources for veterans from smaller island nations that may lack access to robust local infrastructure. Similarly, EUVeterans.com connects veterans across Europe, creating a cohesive network that transcends borders.

These platforms also enable us to address regional challenges, such as navigating regulatory frameworks or fostering partnerships that are culturally sensitive. They serve as centralized hubs, making it easier for veterans to access opportunities and collaborate within their regions.

Section 3: The Role of Technology and the π Domains

Brian: NIVW’s emphasis on technology is impressive, particularly with the launch of the π Domains. Could you elaborate on their purpose and impact?

Angel: Absolutely, Brian. The π Domains represent our commitment to leveraging technology for veteran empowerment. Each domain serves a specific function:

• π.digital: A resource hub filled with tools, best practices, and articles tailored for veteran entrepreneurs.

• π.guru: A mentorship platform connecting veterans with industry leaders for guidance and knowledge sharing.

• π.solutions: A customized problem-solving platform designed to address business growth challenges.

• π.agency: A space to foster strategic partnerships between veterans and organizations.

• π.directory: A global listing of veteran-owned businesses, boosting visibility and networking opportunities.

These platforms make cutting-edge resources accessible to veterans, enabling them to thrive regardless of their location.

Section 4: Economic and Social Impact

Brian: Veteran-owned businesses contribute over $1.2 trillion annually to the U.S. economy. How does NIVW aim to scale this success globally?

Angel: Veterans are natural innovators, and their businesses are vital to economic growth. By expanding NIVW globally, we’re replicating this success on an international scale. Our platforms connect veterans with funding opportunities, mentorship, and partnerships, enabling them to turn their military skills into entrepreneurial success.

This doesn’t just benefit veterans—it strengthens local economies, creates jobs, and fosters innovation. For example, a veteran-owned tech startup in South Korea could collaborate with veterans in the U.S., sharing ideas and expanding their impact.

Section 5: Overcoming Challenges

Brian: What are the biggest challenges NIVW faces, and how are you addressing them?

Angel: Access to capital is a major hurdle for many veterans. Traditional funding avenues aren’t always accessible, so we’re creating partnerships to expand funding opportunities. Another challenge is the mentorship gap—veterans often lack access to experienced leaders who can guide them. π.guru directly addresses this by connecting veterans with mentors in their industries.

Internationally, regulatory barriers can be complex, but our localized platforms provide tailored guidance to help veterans navigate these challenges.

Section 6: Legislative and Community Support

Brian: NIVW has received congressional recognition. How important is legislative support to your mission?

Angel: Legislative recognition is incredibly valuable. It validates our work and opens doors for additional support and partnerships. Policymakers have the power to enact legislation that benefits veterans, whether it’s funding for entrepreneurial programs or policies that make it easier for veterans to start businesses. Our congressionally honored status helps us advocate for these changes effectively.

Section 7: The Power of Data and Insights

Brian: You’ve mentioned data-driven strategies, such as analyzing search trends and CPC data. How does this shape NIVW’s approach?

Angel: Data gives us insight into what veterans need and how they’re engaging with our platforms. For instance, search trends show peaks in interest during April and June, which helps us optimize our outreach efforts. The CPC of $29.77 highlights the strong commercial potential of our initiative, which attracts sponsors and investors.

Section 8: Building the Future

Brian: What’s next for NIVW, and how can people get involved?

Angel: The future is about sustaining and enhancing our impact. We’re focused on expanding partnerships, advocating for veteran-owned businesses, and innovating our platforms. For those who want to get involved, we encourage people to spread awareness, invest in veteran-owned businesses, and join as mentors or advocates. Together, we can create a brighter future for veterans worldwide.

Conclusion

Brian: Angel, thank you for this incredible conversation. National Invest In Veterans Week® is truly transforming veteran advocacy.

Angel: Thank you, Brian. It’s an honor to be part of this journey, and I look forward to seeing how we continue to empower veterans globally.

Discover the Global Impact of National Invest In Veterans Week®

Explore how National Invest In Veterans Week® (NIVW) is transforming veteran advocacy and entrepreneurship across 62 global markets. From its innovative use of technology to its expansion into state-specific and international platforms, NIVW is setting new benchmarks for empowering veteran entrepreneurs worldwide.

• Dive into the strategies and technological innovations driving this movement in the Comprehensive CPC and Search Trends Report.

• Learn how NIVW is connecting veterans across the globe with resources, mentorship, and partnerships in the feature: Driving Innovation and Empowering Veteran Entrepreneurship Across 62 Global Markets.

• Read about the next chapter for NIVW as visionary founder Jeff Shuford announces his retirement and leadership transition.

• Get an in-depth look at how NIVW is creating a transformative ecosystem for veterans in National Invest In Veterans Week: Empowering 62 Markets Globally.

Join the movement and discover how NIVW is redefining veteran entrepreneurship and advocacy on a global scale.